The Red Earth Team

We have a dedicated and enthusiastic team across the business. Right from the beginning everyone pulled together to make the Red Earth experience more enjoyable for you. We take pride in training all our staff in customer service and product knowledge, so every encounter with Red Earth is a positive experience. Our greatest asset at Red Earth is the fantastic team right across the board who have made this venture a success.

The team would not be complete without the support of the energetic sales team looking after each and every customer who comes through our doors.



Lisa Collins

Lisa Collins – Brand Manager

Lisa joined the family business as Creative Director in 2011 and was partially responsible for the creation and concept of the store. Having business in her blood there was no escaping the fact that this was the route she wished to pursue. She had a passion for business and retail and after completed a Masters in Marketing. It was during this time that Lisa was planning ideas for the store that soon became Red Earth. Lisa has not always worked alongside her parents, she also worked for some of the worlds most luxurious brands in a marketing capacity – CHANEL, Harvey Nichols and Geneva Watch Group. After some time her heart and soul led her back to Red Earth where she is now Brand Manger working across all dimensions of the brand, including sister brands Genesis Fine Arts and Mindy Brownes Interiors.

Lisa’s Style: Foodie and an eye for beautiful interiors. Family driven.


Laura Baldwin

Laura Baldwin  –  Group Merchandiser 

I joined Red Earth as merchandiser late 2014. My passion for visual merchandising began several years ago when I began working in retail. I then went on to study Design Display in DIT and was determined to make this my career. I love being able to use my creativity in my everyday work and Red Earth has allowed me to have no boundaries where creativity is concerned! With new distinctive products across homeware, kitchen, accessories, gifts and food coming in continually, my job has so much scope! I burst with ideas and think; what’s eye catching?, what colours will I focus on today and what will excite you, the customer! I play on seasons and themes and it’s what brings our store to life. I hope you enjoy strolling around Red Earth for inspiration just as much as I enjoyed designing it for you!’ Creativity is contagious, pass it on. ‘ – Albert Einstein

Laura’s Style: Boho chic & fast on her feet!Deird


Sharon Scally Manager Red Earth

Sharon Scally  –  Retail Store Manager

My name is Sharon Scally and I have been with Red Earth since the opening in November 2012. I joined the team at Red Earth as a sales assistant and more recently was offered the role as retail store manager. I have seen the company grow from strength to strength and feel very proud to be a part of this growth and ever exciting venture. I am apart of a very dedicated team of employees and we are very much focused on customer care and creating an exceptional store experience. I love dealing with local producers and discovering new Irish and international brands both here in Ireland and further afield!

Sharon’s Style: Forever glamorous & gift of the gab!